Honesty, transparency and an ambitious wish to make a difference is a rock solid foundation for the company, founded by entrepreneur Joy Vasiljev in 2007.

Since then, the company has developed a large collection of organic textiles for the home, which includes textiles for the bath, kitchen, travel and meditation.

All products are made of organic cotton and certified with the international organic standard GOTS (Global Organic Textile Standard). This standard focuses on 2 major areas; environment and social responsibility, and guarantees that all fabrics are free from toxins and heavy metals, and international workers rights are respected.